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Construction Couture dazzles with raw materials

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The Vikingland Builders Association (VBA) will go vogue with Construction Couture, a raw materials fashion show that will take place on Thursday, March 21 at the Holiday Inn in Alexandria. Doors will open at 5:30 p.m., with the spotlight beginning at 6:30 p.m.

In its second year, the show incorporates building materials with fashion design. "It's a little like Bob the Builder meets Lady Gaga," said Sandy Argetsinger, VBA executive director.

The evening will begin with a reception of fellowship, food and beverages. After the show, models will mingle with show attendees so people can get a closer look at the imaginative styles.

Outfits are designed using raw building materials as their inspiration. The audience can look forward to seeing unique things, such as creative use of bubble wrap, a trip to Oz, a visit from the King of Rock and Big Ole himself.

A number of designs have been submitted by students from Alexandria Technical and Community College's design students, under the leadership of Kris Daby.

However, the show is not limited to student entries. It is designed to bring attention to the local building industry. Local contractors and businesses are encouraged to enter a design showcasing one or more of their products.

"We hope that VBA members and non-members alike will see this show as an opportunity to highlight their products and services in a new and unique way," Argetsinger said.

Costumes can be constructed around an inexpensive outfit purchased from a local thrift store and embellished with materials such as house wrap, wallpaper samples, duct tape, laminate, carpet, electrical wire, nails and screws, concrete, shingles, flashing, sheathing, awnings, tile, etc.

Costumes will be judged on most wearable, the raw factor (best use of raw building materials) and the show stopper (most innovative/creative). There will also be a people's choice award.

Habitat for Humanity of Douglas County (HFHDC) will put on a silent auction to raise support for the building of homes for families in need. The VBA will also donate a portion of the proceeds from the show to HFHDC, which will work in partnership with seven families this year.

For more information or to purchase advance tickets, contact Sandy Argetsinger at the Vikingland Builders Association at (320) 763-3301 or