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Dan Tillberg and Judy Collins from Viking Pawn and Pay Day Loans run the local shop. (photo by Tara Bitzan)

TV shows boost interest in pawn business

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Some pawn shop owners may question the "reality" in two popular reality television shows - Pawn Stars and Hardcore Pawn - but many are happy the shows are running, nonetheless.


"Our traffic has doubled since those shows started," said Dan Tillberg, who works at Viking Pawn and Pay Day Loans on Broadway in Alexandria.

Hardcore Pawn is a truTV documentary reality series that shows the day-to-day operations of American Jewelry and Loan, a family-owned pawn shop in Detroit.

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Tara Bitzan
Tara Bitzan is editor of the Echo Press. She joined the company in 1991 as a news reporter. A lifelong resident of Douglas County, Tara graduated from Brandon High School and earned a bachelor of arts degree in mass communications and English with a minor in Scandinavian Studies from Moorhead State University. She and her husband, Dennis, and their children live near Alexandria.
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